Decell's Swift-i traffic® to be Incorporated into "iGO My way™ for iPhone" Navigation Application in Israel

TEL AVIV, July 1st, 2010 - Decell Technologies, a global leader in the provision of real-time road traffic information, is proud to announce the incorporation of swift-i traffic® into NNG LLC's new navigation application in Israel, the "iGO My way for iPhone".



iGO My way™ is an award-winning navigation software installed in millions of navigation devices worldwide. Its new iPhone version, downloaded through the iTunes App Store, offers a complete door-to-door, turn-by-turn 3D GPS navigation solution and incorporates Decell's premium road traffic information. Swift-i traffic® is the most accurate and comprehensive real-time traffic information available today in Israel. The integration of swift-i traffic® with iGO's new software makes iGO My way for iPhone one of the smartest navigation systems around, offering its users with the quickest route based on real-time traffic status.


"We are very excited to provide our premium road traffic information to the iGO navigation system," said Jonathan Silverberg, CEO of Decell. "The new iPhone application integrated with Decell's swift-i traffic® creates an attractive navigation solution offering for Israeli iPhone users," Mr. Silverberg added.


NNG LLC is one of the leading navigation solution providers for the Automotive, Personal and Wireless navigation industries, and offers fully customizable, on-board, 3D navigation applications to device manufacturers, auto makers and OEM brands that are custom built according to each customer’s needs. The core technology is based on the award-winning iGO My way software engine, already installed in millions of navigation devices throughout the world. The company’s subsidiary develops its own digital maps. The first international product of NNG was launched in Germany at CeBIT 2006. Since then, NNG has formed partnerships with more than 140 hardware manufacturers worldwide. It provides reliable navigation solutions for more than 100 countries and in 45 different languages.


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About Decell
Decell Inc. is a privately owned company founded in 2000 and registered in Delaware, USA. With a fully owned Israeli subsidiary, Decell Technologies Ltd., Decell leverages its unique technology to provide reliable and qualitative information on traffic status. Decell's advanced swift-i traffic® service offers the navigation, transportation, mobile, and media markets real time accurate traffic information. Our unique patented technology and advanced architecture means that swift-i traffic® provides state of the art tools for improving the efficiency of a road network at every level.


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Decell, Autoroute-1 and Swift-i® are trademarks of Decell, Inc.

All other brand or product names are trademarks or registered trademarks of their respective holders.


Editorial Contact
Dafna Kremer